symbol of beer
-universal symbol of hospitality and friendship -offering to the gods
main reason people took up farming
-grain to make beer -greater amount of foods because of farming -civilizations grew because of excess food
health benefits of beer
-vitamins -protein -safer than water
Mesopotamia
where the world's first cities arose
Epic of Gilgamesh
-world's first greatest literary work -Endiku is saved from the wilderness by a woman who gives him beer and bread, and then he becomes a civilized human
Scoripion I
buried with 700 jars of wine
Barbarians
foreigners whose language sounded like random babbling to the Greeks
Thucydides
Greek writer and one of the world's greatest historians
Symposium
private men's drinking party with certain rules
Plato
man who thinks democracy is suspicious and lends too much power to people; compares wine to democracy
Romans
displaced Greek dominant power in Mediterranean
Using Greek culture
Romans used Greek language, literature, gods and myths, alphabet, and architecture
Galen
Marcus Aurelius's personal physician who was interested in discovering the world's best wine to cure wounds and regulate the body
Golden Age of Rome
ended by the death of Marcus Aurelius
Importance of wine to Christians
represented Christ's first miracle and Jesus' blood
Halt of Islam advance in Europe
Battle of Tours in 732 led to this
Distillation
process in which liquid is vaporized and condensed in order to purify and separate its constituent parts
Importance of Alcohol in slave trade
-African slavers demanded alcohol in return -one of the "legs" of the triangle of trade
Belief of Thirteen Colonies
England believed the 13 Colonies had the same climate as the Mediterranean, so it would then grow the same crops. The results were the complete opposite
Rum in the Colonies
-alleviated hardship -form of central heating -decreased dependence on England -used as currency for slaves -favored amongst soldiers
Whiskey Rebellion
-rebellion by farmers in Pennsylvania against the whiskey excise -significance: showed federal law needed to be of upmost importance and rebellions would not be tolerated
Washington vs Jefferson
Washington = whiskey maker Jefferson = said whiskey was poisonous; wine advocate
Preference of Coffee
-kept workers awake, alert, and clear of thought
Legalization of coffee to Christians
Pope Clement VIII loved the taste and aroma and granted approval of coffee to Christians
Origin and Circumstances of Coffeehouses
-mid-fifteenth century -under rule of Oliver Cornwall during English Civil War -alternatives to taverns
Purpose of Coffeehouses
-meeting place for businessmen -where ideas, gossip, info, and rumors where shared -mailing address
The Wealth of Nations
Adam Smith discusses how the government must let trade be to its own devices in order for it to prosper
Coffeehouses
centers of revolution
Coffeehouses then and now
remain places where gossip, rumors, ideas, and information is spread; meeting place for many business people
Industrial Revolution
new system of manufacturing in England
Effects of Tea
expanded European trade and profit fueled and funded workers in factories
Chinese Beliefs
China believed they were superior to all and did not need anything from anyone, especially Europe
Adulteration
-contaminated, mixed, not pure -prolonged life of tea because it was mixed with sawdust, ash and willow trees, flowers, etc
Thomas Twining
opened a tea shop and sold especially to woman
Robert Arkwright
British inventor who invented first modern factory
Reasons for Britain becoming cradle of industy
efficient infrastructure, Protestant work ethics, religious tolerance, , supply of coal, scientific tradition, fruits of empire, and *tea drinking*
British East India Company selling opium to China
-created opium in India -sold opium for silver -had opium shipped to China -turned Chinese into druggies -silver BEIC earned gave them enough money for tea
Opium War
-Chinese burnt British merchants' opium -short because of European advanced weaponry -British kept Hong Kong, opened five ports, demanded Chinese repayment in silver
Cold War
US defeated Soviet Union because of their advanced economy and technology
Coca-Cola
world's most recognized brand
Coca Cola put on trial
-safety of caffeine for children; misrepresentation of purity of cola -turned out safe and clearly represented
Advertising to Children
Coca-Cola advertised Santa drinking Coke to attract children
Importance of Cola to servicemen
-kept morale and reminded them of home -exempt from sugar-rationing because it was said to be necessary to maintain morale
General Eisenhower and General Zhukov
General Eisenhower - proponent of coke; had 3 million bottle shipped to his base twice a month General Zhukov - loved coke and had it made without color so he could drink it freely in Russia
Coca-Colonization and Marshall Plan
Coca-Cola spreading throughout the world Marshall Plan - program of financial help from the US to reconstruct Europe's economy
Richard Nixon
helped establish Pepsi in Russia
Coke in Isral
Coca-Cola announced they were going to open a bottling franchise in Tel Aviv Arab League boycotted Coke
Correlation of Coca-Cola
Coke correlates closely with greater wealth, quality of life, and political freedom