Retention
we have to have a memory of a behaviour to imitate it
Reproduction
we have to be physically able to imitate the behaviour
Motivation
the rewards and punishments for an observed behaviours are considered. If rewards outweigh costs, more likely to imitate
The role of mediating process
Processes between observing and imitation(Observed behaviours is not automatically imitated)
Vicarious reinforcement
the reinforcement an observer sees the model receiving
Modelling
when someone is influencial on someone else in some way, they are that person's model
Identification
When an individual is influenced by another because they are in some way similar or they wish bto be like them
Imitation
when an individual observes a behaviour from a model and imitates it
Attention
Has to be payed to an observed behaviour and reinforcement in order for it to be imitated