Organizational CULTURE is the set of beliefs, values, and norms, together with symbols like dramatized events and personalities that represents the alone character of an organisation, and provides the context for action in it and by it. It is a extremely descriptive term, and unlike occupation satisfaction, it is non appraising or feeling oriented. Some chief features of Culture are as follows:Invention and hazard pickingsAttention to detailOutcome orientationPeoples orientationTeam orientationAggressivenessStabilityThese in bend collaborate and influence the Culture 's Functions, which is toSpecify the boundary between one organisation and others.
Convey a sense of individuality for its members.Facilitate the coevals of committedness to something larger than opportunism.Enhance the stableness of the societal system.Serve as a sense-making and control mechanism for suiting employees in the organisation.The civilization of an organisation may or may non alter with clip. However, in most instances the alterations are such that they are still in tandem with the founding rules of that organisation.
To understand how a civilization of any organisation begins, one can take aid from the undermentioned illustration:The doctrine of the organisation 's laminitiss ; their mission and objective more or less ballads down the footing for the sort of civilization they would wish to be developed in their establishment. This in bend influences their choice standards as merely those employees are hired and maintain who think and feel the same manner they do. Besides, the laminitiss indoctrinate and socialise these employees to their manner of thought and feeling. The laminitiss ' ain behaviour Acts of the Apostless as a function theoretical account that encourages employees to place with them and thereby internalise their beliefs, values, and premises.MICA -Vision: To be the pre-eminent communications direction school.
Mission: To develop advanced professionals in the pattern, development and direction of communications to function the demands of the industry and society through instruction, research and protagonism.The founding rules of MICA, elaborated through its Vision and Mission statements, clearly chalk out the sort of educational institute MICA strives to be. The focal point is non merely on first-class and planetary educational criterions but besides to assist develop persons who would assist the society at big through the acquisitions that they have acquired at MICA.The beliefs, values and attitude of this organisation as a whole can be best illustrated by the Director 's message. It clearly describes how MICA respects and learns from its celebrated line of descent and history while continually seeking to model and germinate itself harmonizing to the new times. It strives to be nil short of the best concern communicating school with its alone blend of classs, notable module, efficient substructure and a vivacious blend of like-minded pupils.
While the above might embrace the sort of ideals that the laminitiss of MICA had envisioned for MICA, there is still another facet of civilization, and that is the sensed properties of the organisation harmonizing to the people who might or might non be straight associated with it. For case, the industry perceives MICA to be a C-school which churns out professionals in the field of selling and advertisement. It sees MICAns as those who have a originative genius. On the hindsight, there are some people who perceive MICA to be a laidback administration where extra-curricular activities are given more importance than instruction.
Harmonizing to Robbins, there are 8 basic features needed to make a functional working ethos in any organisation. MICA covers all these facets in order to go a holistic working environment where pupils every bit good as employees receive an all unit of ammunition development:Openness - MICA encourages an environment where thoughts, feedback, feelings and productive meetings are an mundane affair. Students are given regular feedback signifiers to make full in order to measure the public presentation and efficiency of the teaching method in topographic point. Besides, the on and off-campus module aid further a healthy unfastened environment where the pupils can straight near the senior pupils, the module, disposal and even the Director himself.Confrontation - involves confronting jobs and working jointly towards solutions. The assorted commissions with their caput as the MCS every bit good as the Class Representatives make certain that every job, nevertheless minute or big it might be, is dealt with in the best democratic and crystalline manner possible.
Trust - means confidentiality of information and assisting others when demand arises. Anyone who is approached, whether they are a faculty member or the MCSA, makes certain that the information shared with them is kept confidential.Authenticity - is congruity between what one feels, says and does. The luxuriant mix of industry associates who come for learning the pupils make certain that the pupils get a existent clip industry experience.
In add-on to this a connexion is kept between what the professors say themselves and how they really behave. `` Practice what you Preach '' is genuinely practised at MICA.Proactivity - means taking inaugural and preventative action every bit good as preplanning. If there is one thing which MICAns base for is the energy and vibrancy them conveying with them to any undertaking.Autonomy - utilizing and giving freedom. The assorted commissions and the sort of power they have is grounds to the fact that the pupils are given full freedom to manage state of affairss as they deem fit.
Stallion fests, seminars, events and shows are planned, executed, monitored and analysed by the pupil organic structure itself.Collaboration - working together, squad spirit. There is no demand to lucubrate on how good the full MICA household works together. It is clear for everyone to see that team-building and group exercisings are given major importance here. Even the choice standard has team-building exercising as one of its trials.Experimentation-encouraging new and advanced attacks, utilizing feedback to better and taking a fresh expression.
The full industry knows and expects a certain sort of creativeness and out-of-the-box thought from every MICAn and the institute makes certain that they are non disappointed by explicating a course of study which gives room for single creativeness.Functional Aspects of MICA:Academicians and Research - Faculty and Academic Associates of MICA are universe category. Apart from the regular module, there is sing module from the likes of IIMs to other reputed MBA colleges which imparts all needed cognition to pupils. There are timely workshops which are conducted on a regular footing to give the pupils a spirit of the practical applications.
The instances taught in category facilitated by the module are an plus to the pupils of MICA.Apart from PGPM-C which is the flagship class, there are assorted other classs like EDC, CCC etc. seeing the demands of the industry.MICA besides conducted Academic Research in addressed to the demands of the selling and communicating industry, in maintaining with MICA 's authorization. This acts as a encouragement to MICA 's repute in the industry.
The Diaries like Journal on Creative Communication are designed to advance enquiry into modern-day communicating issues within wider societal, economic and technological contexts and provides a forum for the treatment of theoretical and practical penetrations emerging from such enquiry.KEIC - One of the most of import assets of MICA is the on-line Knowledge and Information Centre ( KEIC ) . This provides the pupils and module with legion information through the database present across the states. The library has books, diaries, magazines, newspapers which increase the cognition base of all.Placements -MICA has been bring forthing high quality, talented persons since its origin.
There are placement companies sing from across the niche sections like Marketing, Gross saless, Account Planning, Media Planning. Additionally there are profiles of Corporate Communications etc. offered harmonizing to the involvements of the pupils. MICA has regular recruiters who keep coming every twelvemonth to enroll once more banking on the endowment of the pupils.Industry Interactions- MICA has ever maintained industry interactions across assorted activities like preparation, consultancy and joint research through pupil organic structures such as MICAMINDS, MICANVAS and MICA Lecture Series, thereby lending to the acquisitions in the Post Graduate Diploma Programme.
This is in add-on to the Professional Development Programmes conducted by the Institute 's module through MICA 's Centre for Continual Education and Learning.Alumni - There is a immense database of Alumni which MICA has, particularly due to the pupils working across industries at good places. The Alumni commission further plants with them continuously for their aid. Alumni Meet is a perfect illustration of that.
Selling places for MICA alumna has gained land, and is top outing. The other industries where MICA alumnas have made a topographic point for themselves are Advertising, Media, Public Relations and Entertainment.AStudent Activities - There are assorted pupil activities which makes MICA a distinguished establishment among other regular MBA colleges. There is MCSA, which is the official face of all pupils on campus and it acts as a nexus between pupils and the disposal and therefore execute a double map. There is MICANVAS, the regular trade name direction festival which is organised by the MICANVAS squad of college.
Similarly, there is a budding Sankalp ( Theatre Festival ) and a Literary Festival every bit good. Likewise there are other commissions like MICA News, Interface etc. for showcasing MICA in the outside universe utilizing Mass Media ; MCR which has an one-year publication for the college.Competitions - MICA gives its pupils a alone chance to take part in assorted competitions in some of the most esteemed colleges of the state like IIMs, IITs etc. and MICA pupils prove themselves in the same.
There is a batch of exposure due to the same as pupils solve unrecorded instances, practical state of affairss and acquire a clasp of the work in the industry. Students of MICA have won several awards in the same.International Exposure - MICA has pupils exchange programmes with assorted universities abroad which gives its pupils a alone experience to analyze transverse boundary line experiences. Students have picks of good universities abroad amongst which they can take harmonizing to their involvement and ability.Dysfunctional Aspects of MICA:Image crisis ( B-School/C-School confusion ) : One of the major repeating issues that keeps cropping up is MICA 's individuality whether its a Business direction school or a Communications school. The flagship class Post Graduate Program in Communication Management indicates that its a plan which deals with pull offing communicating facets of the concerns which screens branding, publicizing, market research and media buying-selling.
However due to its beginning from Mudra group which is good known as a major advertisement company in India and the CCC plan in MICA which is for copywriters, MICA is besides perceived merely as an advertisement institute while advertisement is merely one facet.This confusion is non limited to merely the foreigners but even the pupils in MICA upto a certain degree. While the MICA disposal wants to protray it as a C-School a big figure of pupils in MICA came in anticipating it to be a B-School. Besides the fees which is charged is similar to any top B-School in state but the arrangements chances being better in footings of wages for concern direction pupils instead than communicating pupils besides is a major issue that concerns pupils.
This issue besides creates struggle for academic course of study between disposal and pupils.Lack of Punctuality: A major facet of MICAn civilization is deficiency of promptness. For any talk or run intoing it barely of all time happens that more than 10 % pupils are on clip. Even the pupils who are inherently punctual get demotivated and become non-punctual over clip. While this might work in MICA it creates a negative inclination in pupils to be non-punctual even later on in life which creates a negative image of MICAns in the industry.
Besides the deadlines are barely of all time adhered to whether its for assignments or undertakings.Academic course of study: Since MICA offers specialised plan in Communication Management which is slightly sole as compared to other B-Schools, hence certain topics ' course of study which are alone to MICA is non evolved plenty and there are even uncertainties over the demand of certain topics and the manner they are taught.Faculty, Assignments and Undertakings: While MICA is known for its amazing module, nevertheless for certain classs pupils feel that certain professors are non good plenty to learn the pupils in a fruitful manner. A figure of pupils besides feel that while assignments and undertakings help them in understanding the constructs better nevertheless a figure of undertakings and assignments barely do any value add-on and are alternatively a waste of clip.
Besides since most of the assignments are by and large given towards the terminal of term which consequences in pupils barely being able to give nice clip to any of them thereby the intended acquisition besides suffers.Action Plan:A clear placement statement for MICA needs to be devised. Therefore in this mode there is no ambiguity between the B-School/C-School confusion.Punctuality issues can be resolved by stricter deadlines and doing pupils gain the importance of deadlines.More practical and application based assignments should be encouraged.
This helps in straight using the constructs learnt in category. Quant and research based topics should hold practical scrutinies to prove the use of package being explained in category.More industry exposure can be planned with the aid of industrial visits or guest talks by industry professionals. This AIDSs in deriving lucidity about the industry and cognize what one is traveling to work every bit.
