Electronic Media is a rich resource of services, supplies, creative and innovative solutions to everyday domestic and professional demands. We are living in the era of electronic media. None can avoid and escape from it. It is prevailing profound effects on advertisement, education, information, politics and other social activities. If we look around us what is there that is impossible to? It is none other than this electronic media that has made our life far more comfortable and luxurious.
Obviously this enhancement in technology would have its banes and boons as well. As far as the advantages of this advancement is concerned so they are outnumbered. Electronic media has granted us with television, radio, computers, laptops, palmtops, mobiles and many more facilitating types of equipment. Electronic media has not only benefitted us in single field but it has its advantages in various fields. Education has become far more convenient today as printers, projectors, laptops and internet has provided a vast opportunity to get as much knowledge as one can.
Now students have a great opportunity to enhance their knowledge through accessing internet. All the information in all topics is far beyond one touch of a button. Teaching is made more understandable by using projectors CD’s or DVD’s through this student develops more interest in class lectures. Learning through internet is also quite helpful you can play the video or read the page again till you are able catch it. Electronic media has entirely changed the mode of advertisement. Different attractive and colourful policies are made to encourage the customer to buy the product.
Furthermore, it gives extensive options in selecting the desired product. Electronic media has revolutionized the information system. Now everyone can be aware himself with current information and updates. So many TV channels in the country and internet websites justify the importance and advantages of electronic media where everyone has a freedom to exchange his view point freely. You are bored then you have a great variety to provide u a source of entertainment one can play on laptops, computers, etc or watch TV or can use social network.
This social network is also one of a great source of electronic media it not only connects us to several peoples but also helps in advertising or much social and political news are also conveyed to us. The international politics are greatly influenced by the electronic media. Nothing in this world is ideal or perfect therefore when this bestowment of science has provided us with its advantages it surely has several disadvantages in it as well. No doubt it’s a source of entertainment but people are rather waisting a lot of their precious time through this.
Internet the greatest help of us today is also a good help to huge number of frauds and theft on internet. One’s personal account can be hacked and their personal details can be viewed which is obviously dangerous and ofcourse no one would want that to happen with them. Research evidence has accumulated over the past half-century that exposure to violence on television, movies, and most recently in video games increases the risk of violent behavior on the viewer’s part just as growing up in an environment filled with real violence increases the risk of violent behavior.
Furthermore there is huge amount of contents of vulgarity either in form of such vulgar games or in form of such software, CD’s or websites which can lead to crimes and bad mentality of our young generation. Another aspect of its disadvantages is that equipments are really expensive to buy and even if one affords to buy it is again difficult and expensive to maintain. It is a media through which the West propagates against Islam and other opponents.
If education is being revolutionize then the authorities would surely charge good amount of fees which will restrict a poor man to give his children this modern education as a result poor or middle class children are deprived of this way of education. TV, computers, etc are giving rise to eye-sight and obesity problems. In this century electronic media has gained preference over other things it’s not just used for any single purpose but have vast purposes.
But for all what it can harm then that truly depends upon our usage to this bounty of science. We can take some protective measures to be safe just in case but if we are being careless in way we use electronic media then that would be biased to say that this media has many harmful effect in its usage. It is said who will win the media war will be most successful. Concluding it can be said that if we want to be dominant in the world, we will have to accept the challenge of electronic media otherwise we will be limping and looking at others.
