Case

In the early 1990s, Parle Bisleri Ltd’s (Parle Bisleri’s) Bisleri1 had become synonymous with branded water and had a market share of 70%. In the late 1990s, Bisleri’s market share…

The luxury cars industry is one of the most prestigious mass-production industries in Germany. The country is recognised by many as the native land of the automobile; in fact in…

In the face of substandard EyeToy Groove sales, Executive VP Phil Harrison of Sony Computer Entertainment Europe has to make the decision as to whether SCEE should continue to market…

For those of you not in the know, Primark is a department store chain that specialises in clothing for men, women and children/babies. They also include a home section and…

In short, this case briefly discussed Netflix’s overall business. It went into detail about market trends in viewing home movies, and the competitive intensity Netflix faces against Redbox and Blockbuster….

Throughout the novella ‘The Strange Case of Dr. Jekyll and Mr. Hyde’ Robert Louis Stevenson explores the duality of human nature. Duality is shown not only through the various characters,…

Managing Social Responsibility and Growth at Ben & Jerry’s N Ben Cohen and Jerry Greenfield opened their first ice cream shop on May 5, 1978, in a converted gas station…

The key performance gaps P&G faced back in 2000 included: clearly defined ownership of business units resulted in a sluggish annual sales growth and shrinking market share; massive investment on…

1. Use the decision-making model (page 196) presented in the chapter to map the decisions being made in these situations. Identify how, where, and why different decisions might be made….

Today’s marketplace is witnessing radical changes in customer behaviour, business models and power equation between stakeholders. The Social Consumer wants the organizations to listen and respond promptly and provide satisfactory…

This case refers to Vertu and Nokia. We must examine the problems that both companies are going through. We must also evaluate their strengths and weaknesses to determine a possible…

In resolving the ethical issues associated with business conduct the “seeing-knowing-doing” model is very useful. In this case analysis, we scan all the Trans-American Paper Company’s (TAPC) proposed/potential business options…

During a Labor Day weekend in 1995 Pierre Omidyar (engineer) developed what he said was an “experiment”: What would happen if everyone in the world had equal access to a…

The test scores showed that among the five global factors, the client has the tendency to be unrestrained (3) while she is exhibited an orientation for high anxiety (7), extraversion…

By studying the situation, I don’t believe the 2 sides concerned ever had a deal. In the situation, the sides reached a deal just 3 days ahead of the conclusion…

Four years ago, your company (a large multinational food manufacturer) successfully launched the Mangia brand: a line of refrigerated pasta and pasta sauces. As the Mangia brand manager for the…

Question 1. Comment about the nature of the product, market and demand seasonality of the replica jersey as discussed in the case. Ans. The licensed apparel business is a high…

The Walt Disney Company has been known to more than just the Americans. It has made a worldwide impact in the entertainment industry for several years. With the popularity of…

It was the year 2008 and recession had hit U. S in a very bad way. The M. D of ‘Gearing Up’, which is a company producing race bikes, is…

Waterbee Toy Company began designing and manufacturing wooden water toys in 1906. By the late 1990’s Waterbee had evolved its wooden toy business into other categories such as action figures,…