The Impact of social networking on Youth Generation Course Title: Business Communication Course Code: BUS 2112 Prepared For: Bilkis Sabiha Prepared By: Date of Submission: 29-12-2010 Date: 29TH December, 2010 Lecturer School of Business Subject: Submission of report on “The Impact of social networking on Youth Generation”. Honorable Madam, Please take our greetings. Here is our report on “The Impact of social networking on Youth Generation” as you have assigned us to prepare. Now we are looking forward to your kind appraisal regarding this report.
To prepare this report we have followed your lecture & the related documents and references. We sincerely hope that, you will enjoy going through this report, as we have felt great pleasure to prepare it. If any other information is required for further clarification, we will be pleased to provide you with it. We are grateful to you for giving us such opportunity to prepare this assignment and getting a new experience. Finally, we would like to thank you for providing us the opportunity to work in such an interesting and enthusiastic report as we have enjoyed as well as learned a lot in working this report.We hope for your continued direction towards an effective course completion.
Sincerely your’s (N) On behalf of our Group Acknowledgement As per requirements of the course named Business Communication (BUS 2112), our honorable course instructor, Bilkis Sabiha, Lecturer, School of Business, United International University, assigned us to prepare a report on “The Impact of social networking on Youth Generation”. Being her fellow students, we express our sincere gratitude to our honorable madam for her guidance, advice and assistance in preparing the report.We are grateful to our madam for her continued support, timely and sophisticated direction and finally endless moral in learning the knowledge through preparing report. This report helped us a lot of understanding about the process of survey analysis to the impact of social networking on our future generation and makes us sophisticated in such arena.The social networking sites are gaining a lot of popularity these days with almost all of the educated youth using one or the other such site. These have played a crucial role in bridging boundaries and crossing the seas and enabling them to communicate on a common platform.
It has become a popular and a potential mean for them to stay friends with the existing ones and to grow up their social circle at least in terms of acquaintances.The question regarding the safety, privacy and the legal issues have been cropping up all this time. Through this research we try to find out the impact of these networking sites on the youth generation who are using them. It is a very subjective question to answer and is very opinion based and the same is reflected in the research methodology adopted by us. The report is initiated with the definition of the objective followed with the research methodology used along with the research design, methods used for the purpose of conducting survey.
It also incorporates the data collection procedure.Subsequent to this is the Introduction to the networking sites along with a brief description of the most popular sites. Then the issues of concern which have come up along the way in all these years since these sites gained popularity are discussed. The various issues and concerns of the respondents are also incorporated there. We then analyzed and interpreted the data at length.
The last part deals with the suggestions and recommendations that the group has come up with after carefully analyzing and incorporating the opinion of all concerned. OBJECTIVE:In this modern age, the whole world has become too small place and thanks to the electronic media and portals. Communication has become more efficient than before because of the advent of internet. The social networking sites have also played an elementary role in bridging boundaries and crossing the seas and bringing all people at a common platform where they can meet likeminded people or find old friends and communicate with them. It has become a potential mean to relation building and staying in touch with all known. Hence the objective that we wanted to achieve through our research is to:Find out the impact of social networking sites on the youth - how it affects their activities, what are its uses for each individual, how have they been influenced by these sites, how are they benefited and how are they detriment by this sites.
A significant quantity of work has been done and several articles are available on the internet and magazines about the social networking sites. So first we carried out a literature survey of the available data for gathering secondary information. We followed it by a descriptive research design in order to understand the problem and carry out the research in a logical manner.Data Collection method: After secondary data collection through the internet, a primary research was carried out through a questionnaire survey.
The questionnaire was well structured and the responses were required from the respondents. The nature of the questions was such that it avoided confusing responses from the respondents and it also helped in quick analysis of the collected data. It was held in December, 2010 and it took us around 20 days approximately. For which we questioned around 100 students who were divided into two age groups of 15-20 age and 21-25 age to know their attitude & perspective.Two methods of questioning were used for the data collection: 1.
Person Assisted: The responses were collected by personal questioning. For our survey we mainly focused in Dhaka city and selected some of the good university & college like AIUB (American International University of Bangladesh), UIU (United International University), Dhaka Commerce College & this form of questioning helped the respondent to understand the questions better and answer accordingly. 2. Wed enabled: The questionnaire was e-mailed to some respondents who filled it and then mailed it back to us because of our short period for survey.
In addition, a flaw that we realized here was that some of the respondents did not understand the questions and hence could not answer them properly, unlike the other method where the questions could be explained if required. Sampling: The target population for our research was the students who form the major portion of users of the social networking sites. Even the understanding of the questionnaire was easy to them as they were familiar with the sites and quite clear about the reasons they use it for and the various problems that they face. Our research’s questionnaire format is given below:
