Anyone who does not believe in Bitcoin’s potential to grow and expand beyond the confines of certain limited enterprises is certainly misleading themselves.With groundbreaking developments being made every day, this highly controversial cryptocurrency, which is yet to win over the hearts of all and sundry, is steadily making its presence felt by creeping into various sectors of the economy.This time, the focus of the cryptocurrency is in the movie industry, or should we say that the movie industry has finally turned its elusive attention to the much talked about Bitcoin.If you happen to be a frequent visitor to the movie theatres in the United States, then you are bound to have come across the name MovieTickets.com.
For those of you who are unaware of this household name, this website happens to be one of the largest movie ticket purchasing platforms in the United States.As if their popularity among the movie lovers was not already massive enough, they have taken the monumental step of allowing their prized customers to purchase movie tickets by using Bitcoin at 985 movie theatres.An integration with Bitcoin payment processor GoCoin enabled MovieTickets.com to take this revolutionary initiative that has been creating quite the buzz both inside and outside the movie industry.
The theatre chains where movie viewers can use the credit card processing services made available by MovieTickets.com, will be accepting Bitcoin payments for any film on their show list.Regal Cinemas, the largest theatre chain in the county with cinema theatres in over 500 locations, has now come under the fold of the partnership between MovieTickets.com and Bitcoin as confirmed by GoCoin CEO Steve Beauregard.
MOre than 900 is most certainly not an insignificant number of movie theatres, but there is quite a bit of ground to cover for Bitcoin in this industry since several high profile movie theatre chains decided to not have anything to do with the cryptocurrency.Among the exceptions who turned down the offer from MovieTickets.com and GoCoin, the most notable perhaps is AMC Theatres, which is known to have theatres in over 300 locations across North America.This is not the first time that GoCoin has joined forces with a movie industry firm. Back in May earlier this year, the company made the announcement that it was carrying out negotiations with the well known production studio Lionsgate Films.This makes it quite evident that GoCoin’s involvement in this latest Bitcoin venture did not come out of the blue and their interest in the industry has been in existence for a considerable period of time.Here is a statement made by the CEO Steve Beauregard which sheds further light on GoCoin’s plans moving forward“We think that the future of digital content is being able to use digital currencies to purchase content”.Purchasing the movie tickets in the website through Bitcoin is quite an uncomplicated process and according to Bitcoin enthusiasts, this payment method is likely to overshadow credit and debit card payments in the not so distant future.
