Inshore. Shares in beverage manufacturer and distributor Coca-Cola Mail (ASS: ) have recovered slightly today, following yesterdays 5. 5% plunge after the company released Its first-half results. Investors heavily sold down the company when CEO Terry Davis warned that full-year earnings before interest and tax (EDIT) could fall by as much as 4%, compared to his previous guidance whereby he expected BUT to be in line with last year's result.

Earlier in the year, Davis had blamed heavy discounting by supermarket giants (ASS: WOW) and (ASS: WAS) - as well as a high Australian dollar - for the tough trading conditions impacting the company. Whilst the grocery market earned a mention for Its Impact, Coca-Cola Mail took aim at the company's primary competitor for its unprecedented levels of discounting.

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In order to promote its new product Pepsi Next, undertook an aggressive accounting strategy, whereby the price gap between Coke and Pepsi had widened from 38% to 48%, according to Warwick White, the head of Coca-Cola Metal's Australian business. Davis also stated that Coke's volumes in grocery stores had plunged by 14%. These circumstances, amongst others, saw Coca-Cola Metal's beverage earnings In 1 business generates around 75% of the company's profits, a fall of 10. 1% was damaging on the overall result.

The company's shares are currently sitting at $12. 6, having regained or 1. 83% from its loss yesterday. Foolish Takeaway: Yesterdays result was far from ideal and investors had every reason to be disappointed. However, the company's prospects in Indonesia are looking very attractive, and it will re-enter the beer market later this year, offering yet another avenue for strong revenue. With shares now trading at what is nearly a 12-month low, investors are presented with an opportunity to add one of Australia's strongest companies to their portfolio.