A wide variety of material has been published in newspapers, including editorial opinions, criticism, and persuasion; obituaries; education; entertainment features such as crosswords, Sudoku and horoscopes; weather news and forecasts; advice, food and other columns; reviews of radio, movies, television, plays and restaurants; classified ads; display ads, radio and television listings, inserts from local merchants, editorial cartoons, gag cartoons and comic strips. There are many elements to a newspaper page, and not every element exists on every page.
However, many common elements persist across various newspaper pages. Those newspaper elements that appear only on the front page of the newspaper. On the front page of a newspaper, the topmost element is generally where a reader will find the name of the newspaper. The best known newspaper element is the headline. The headline is printed in large-type and is the title or summary of the main news story for that day. (nelson, 2010) Since the headline is printed in such large fonts, it is typically very short and, thus, incomplete. What is online media?
Online media is an information based for news, facts, entertainment and knowledge. It is like a newspaper, but the only different between newspaper and online media is it published online (e. g. online magazines, marketing, news websites etc. ). Online media is thus a form of electronic communication. Nowadays, many industries started using online media successfully include journalism, news broadcasters, marketing and advertising, commerce, as well as entertainment (music and film). More and more of these media industries are making the move to online media, reaching a broader and better suited or audience.
Online media as a new form media, not only contain graphics, text, sound, animation and other information carriers, and also give people a new way to communicate, makes the transfer of information is more variety. At the same time, the visual elements of web design has become an important part of the online media, the visual in web design in addition to the information transfer function, and also because of its strong visual expression and influence the audience's pay more attention. The evolution from newspaper to online media The evolution from newspaper to online media is divided into four period.
The first period, the early newspapers published fees is pay by government. The content of newspaper consisted of government announcements and international news. Even though the news was months out of date, but people still read it eagerly. Early newspaper rarely contained more than four pages, and publication was usually once a week. The second period, newspapers began to grow, self-supporting editors began obtaining income from commercial advertisements, rather than government business. Editors were usually politicians, and some newspapers were labelled according to the political stands they took.
As responsible government grew, a new group of intellectual tolerance and newspaper freedom was introduced. The third period, more newspapers appeared. The printing of newspaper has improved, they use more advanced machinery to printing newspaper, and it had improve the production of the newspaper. At the same time, the press freedom became clearer as its limits were outlined in new statutes. The fourth period (the twentieth century and beyond), the 20th century began an era of big change for newspapers. Through two world wars and the post-war years of industrial and technological development, newspapers had grew to a level.
Government started publish a daily newspaper. After two world wars, people started reading newspaper to get more knowledge and information. With the development of science and technology, now people read news through online, newspaper face the problem of end of newspaper. Although the journalism industry is certainly changing, this does not mean that it’s for the worse. The movement toward more independent online publications will actually help support big and small newspapers sometime. Even more important, it will create a new world for readers. The news will become more relevant and focused on what we want to learn.
Now, online journalist will do twice-daily reporting in the morning and evening, there is a constant stream of new information for anyone with a computer, smartphone or tablet. The relationship between newspaper and online media Increasing numbers of people read newspapers online. The relationship between the two strategies is they depend on each other to achieve one goal, that is, immediacy. This study suggests that the achievement of immediacy is means in online news media which could offer interactivity, multimedia contents and breaking news. Why newspapers are now online?
The reason of newspapers are now online is newspapers is made by and aimed at “old people”. Newspapers are going to lose a lot of business, because the people now who read newspapers is old people, teenagers nowadays mostly spend their time on internet. That is why newspapers are now online. Not only do newspapers adapt poorly to an internet model, they also seem to be completely clueless about what appeals to younger demographics (beyond the extremely topical). Besides, people nowadays won’t use money to buy a newspaper. As the old adage goes, why pay for something that’s free?
News is very much available for free on the internet, largely from websites pertaining to major city newspapers. Between large headquarters, lofty offices, salaried employees and warehouses containing cumbersome printing presses which use (i. e. waste) all sorts of ink and paper every day, a lot of money goes into the daily newspaper that shows up at your door step every morning. All that money is exactly what keeps the industry from garnering any viable or growth-enabling profit margins, when online-based newspapers are accountable for virtually no overhead (operating mostly out of coffee hops and a host website, in lieu of a physical headquarters) and make all their money through ad revenue. This is the Age of DIY, digital music, E-books and reality TV: less material equals more room for profits. The advantages and disadvantages of newspaper There are many advantages of newspaper. First, newspapers are cheaper than a television (which also often requires a cable service subscription) or the computer and Internet service necessary to access the Web. You can file it and you can touch it and can read it everywhere you go.
Many other advantages that other mediums do not have, is its mobility. People going to work may not carry notebook computers with them all the time, and even then, they might not have broadband. Also, some mobile phones might have the function to read your news online, but they may be either too expensive or too looking at them for too long a period might damage your eyes. One can carry newspaper anywhere and they are lighter than a laptop. In addition internet access is not available everywhere. That is the reason why they are more reliable than the online media.
Load shedding and power failures also don't affect newspaper reading or production. Newspapers are cheaply available, and they are found everywhere, which means that they are readily available, and the process of making newspaper is very convenient. For starters newspapers are cheap to purchase and one does not have to be rich to buy them. Newspaper are also available almost everywhere and have a lot of information all rolled up in one. Newspaper contain lots of information on food, fashion, politics, and many others.
A large number of people can be reached in a given geographic area especially when the news concerns that area. This information is from different beats of life, be it entertainment, politics, sports, crime, religion etc. The disadvantages of newspaper is the shelf life of newspaper is limited. Newspapers are amongst the public eye only for a day. Newspaper may not always give you a wide reach, but Internet, on the other hand, can target a global audience. A part of these, there is a limitation in terms of the kind of people who may actually read your message.
The particular newspaper may not actually be accessible every time to your target group, that means, newspaper hardly transfer their message to their target audience, the message may be missed! The Internet on the other hand, can be accessed from anywhere. The advantages and disadvantages of online media The advantage of online media is the immediacy of getting the news out. If a news waited until it printed for the newspapers, people won’t receive it until the next morning, and only if they even get newspapers, that means people will not receive the latest news faster.
Also, some country is on the internet constantly, especially now. People have constant access to the internet with popular technology like the smart phones, iPads, etc. Besides, online media would be to have the ability to add more visuals, like images and videos, and easier to spread, since most websites have an option to tweet or email the link, people can read news with the support of video. (Alicia, 2012) People also can easily understand these stories and even enjoy them because of the integration of images and videos into the articles. Moreover, people can interact with other readers by giving feedback to the story.
A part of these, online media is easy access and it not only publish local news, and also worldwide news. The most important is online media no unnecessary wasting of paper. Further, online media addresses the problem of many journalists. Many members of the staff in the newspapers are having a hard time writing their stories because news space is limited. So, other articles do not even get published because there's not enough space for everyone's articles. Online news allows newspaper companies to run headlines, stories, and opinion features at any length because the web supports it.
Some disadvantages would be that many websites are scams or not reliable, and the internet may not be stable due to crashing or power loss. Besides, there are too many journalist, and every journalist might publish their own report and make the one news become diversification. Sometimes may happen bogus news published in online media. We all know that newspapers are the first to keep us updated with the news every day. But as time goes by there are technologies that were invented as another source of news information that is the internet. Steve, 2012 ) But if you know that even if the internet has already been invented, there are still newspaper companies that still go on with their business. One reason is that, there are advantages and disadvantages with online media versus newspapers. Newspapers depend on advertising too much Newspapers depend on advertising too much, some country where Internet usage is high, newspapers are doing well, and generally 50 percent of revenues come from advertising. However, in some country, advertisings makes up a larger slice of revenues, profitability is lower.
From the research, this could be largely due to a cyclical advertising recession in recent years. In the American newspaper industry, which has generated more than 80 per cent of its income from advertisements, is today in a much more serious crisis than its counterparts in Germany and Finland, where advertising typically constitutes about 50 per cent of total revenues. (Mensching, 2010) Advertisement depend on online media Advertising on the online media has the dual benefit of being generally more efficient and effective compared to newspaper.
The cost of placing a typical advertisement in the classified section of the newspaper is minimal. An advertiser can tell, for example, who clicked on an Internet advertisement and even who bought a product or service during an internet session. Companies will charge advertisers for clicks rather than impressions, further attracting advertisers with its pay-for-performance model. On the other hand, it is extremely difficult to measure how effectively television, newspaper, radio or magazine ads drive sales. Besides, the newspaper your advertisement is in will be read only once, and then tossed in the recycling pile.
This is why advertisement depend on online media. The average time spent reading the newspaper is about 10 to 20 minutes. What are the odds someone will see the ad you have placed during this time period? Newspaper advertising is a choice that must be carefully considered. For the right business, and the right type of advertising campaign, newspaper advertising can be beneficial. But print media is on the way out, so weigh your options carefully. (vancouver, 2011) The impact of newspaper to the society Newspaper has good impact and also bad impact.
It shows real world situation and happening. It is mirror of truth. We get the latest information which we doesn't know. It is good to educated as well as uneducated people. It is distributed at every part of country. People believes on newspaper which are well known. Some people develop their career using newspaper. It became a part of our life. Newspaper. It is means for increasing business through advertising. It gives political events, financial position of country, future prospectus etc. Since its cost is very cheap, it is economical to all category people in world.
Newspaper stores event, which we can read even after gap of certain period. It is available in all languages so all type of people can read it and gets benefited. It tells happening of nearby states and country. Some newspaper are greatly attracts children which build their career and develop their overall personality. Newspaper is important media of clarifying the events. It is easy to transport and made available early in the morning. Without newspaper life of all living being will be under darkness. Newspaper were needed in past, is needed in present, will be needed in future too. It build good nation.
Newspapers describe the economic policies of the government. For example they describe its import and export policies, its plans for future economic development, and the prices of different things fixed by it, and so on. In some country, newspaper is control by their government, so government can use newspaper to shape their image to the society, but online media cannot, because everyone has the freedom to post and publish everything online. Newspapers have always reported in detail the economic policies of our different government in the fields of agriculture, industry and commerce.
Newspapers give a true and correct picture of society. They describe the activities of the people in different fields like education business industry, law, medicine, science, and so on. Newspapers also tell about the political, economic and social changes in different countries. They give descriptions of changes government and revolutions in different parts of the world. They give descriptions of changes taking place in other societies in education, science, and medicine industry agriculture and defence preparation. The impact of online media to society
There are many impacts of online media, one of the important impact of online media to society is everyone have the freedom to publish their own news. It makes the publish of incorrect news and bogus news to the society. Some of this mistakes has cause fighting. The positive impact of the online media as a source of information is that it is possible to report facts online that newspaper might be prevented from disclosing. People can use the online media to openly debate government policies and highlight issues some political leaders would rather hide.
The challenges between newspaper and online media Readership of many forms of print media, especially newspapers, has been declining for years, and the Internet may have only accelerated this trend. It is because newspapers have largely failed to reach the younger, technologically clever generations. Hardly to find young people in that crowded but aged people are likely to prefer the traditional newspapers than the new type which is online. Most of young people who tend to spend most of their lifetime on the internet would like to choose online media to update news.
The challenges between newspaper and online media in my country, Malaysia, is traditional newspapers are facing a serious challenge from online news which are winning a sound for being fast and more credible than the newspaper. The number of online newspapers has born from one to eight over the past two years, with new titles appearing in Chinese, Malay and English to cater to the multicultural population. "I don't really trust the newspapers as they are controlled by the government," says engineer Ryan Kong, 30, as he read news online every day. France, 2009) Besides, he also said that there are the cost and convenience factors, and he can get today's news today rather than wait until tomorrow for the newspaper. Malaysia's media operates under a publishing permit system, which allows the government to shut down outlets at will. However, in 1996 it promise not to examine online content as part of a campaign to promote its information technology sector. Online media, meanwhile, have enjoyed a steady rise in readership, with Malaysiakini saying it attracted 2. 0 million unique visitors a month while Malaysian Insider says it drew some 800,000. France, 2009) From their success, online news outlets mostly operate on a modest scale, they often just a handful of journalists working from cramped offices. Few have yet managed to become profitable. From the research, David Yeoh, he is the managing editor of top-selling English-language daily The Star which has a daily circulation of about 300,000 copies, is optimistic however that online media will not replace newsprint in the near future. (France, 2009) The freedom of expression Freedom of expression is a fundamental human right31, which draws on values of personal autonomy and democracy.
Freedom of expression is closely connected to freedom of thought and is a precondition for individuals’ self-expression and self-fulfilment. Freedom of expression id one of the most important rights that we have is the right to a free press. That means that newspapers and other online media need to be able to say whatever they want. Almost all democratic countries have a free press while few non-democratic countries do. The reason that freedom of expression is important in the newspaper industry is that newspapers play an important role in keeping the people informed.
If somebody had control what the newspapers are allowed to write it would be impossible to functioning democracy. There are no democracy happen if what is published in the media is being controlled by the government. (Zeitung, 2013) There is a reason that in countries where there are not free elections there is almost never a free press. These governments ability to control the information that the people get in order to maintain power. If the people were to learn the truth about what the government were doing they would in most cases never tolerate it. A free press is a part of a democratic society.
While a free press is an important part of a democracy no country allows absolute freedom of speech in newspapers. It is for example illegal to publish things that you know are not true. With growing access to information in internet, there is a raise of limit of access and information in internet, done by a variety of actors which have diverse goals and values. In addition to Internet’s cross-border feature, there are so many factors shaping the level of free expression on Internet, and there exist various policy approaches which have implication on freedom of expression.
The real challenge is to fully use the potential of new media while not compromising civil liberties, including the right to freedom of expression, to education and also to privacy. The future of newspaper and online media The future of newspapers has been widely debated as the industry has faced down soaring newsprint prices, slumping advertisement sales, the loss of much classified advertising and precipitous drops in circulation. In recent years the number of newspapers slated for closure, bankruptcy or severe cutbacks has risen. Revenue has plunged while competition from internet media has squeezed older print publishers.
The fighting between newspaper and online media has become more urgent lately, as a deepening recession has cut profits, and as once-explosive growth in newspaper web incomes has level off, forestalling what the industry hoped would become an important source of income. To survive, newspapers are considering combining and other options, although the outcome of such partnerships has been criticised. As this whole "internet" thing has grown more popular over the past, the newspaper industry has declined. That's because the newspaper industry, at some point in the past, decided to give away its product for free on the internet.
They figured that somehow, someday, this would make them money. But it did not. It doesn’t means online media have brighter future than newspaper, the basic problem of the online media has long been clear because the new advertisement income that comes in from their websites is far less than the print advertisement income. They lose as a result of their readers' migration to the web. The new income stream is smaller than the old income stream. More and more newspapers are now beginning to realize that they need online paywalls. An overview of the history and current state of newspapers and online media is still in stable.
But online media have not yet found a balance between the freedom and guidance they offer to their readers, although online media is more attract people especially young people view, but online media is too freedom and not under controlled. The ability to provide fast and easy access to news is one of their largest advantages newspaper, but it also has to be in balance with credibility and editorial quality. From the status now, we still cannot state whether online media is better than newspaper or newspaper is better than online media, because they have their own advantages and disadvantages.
Both of the print media and online media still need each other. Bibliography alicia. (19 september , 2012). aliciawords. Retrieved from advantages and disadvantages of online media: http://aliciamarie94. wordpress. com/2012/09/19/online-news-has/ Belena, R. (21 march, 2010). heilum. Retrieved from the impact of imternet to social: http://www. helium. com/items/1779448-good-and-bad-reasons-for-using-the-internet Bokesoy, D. (1 november, 2008). scroll. Retrieved from e-newspaper: http://fdt. library. utoronto. ca/index. php/fdt/article/view/4902/1758 France, A. (8 march, 2009). ABSOCBNnews. Retrieved from Malaysian newspapers face