To train ND develop highly skilled worker at an earlier time to replace the retiring workforce. Ill. Analysis and Methodology The case is being solved on the point of view of Mr.. Larry Edmunds the Owner. Methodology use in analysis - SOOT Analysis Strength: 1. More than 2 decades in existence. 2. It has hardworking and loyal workforce. 3. Industry leader with exceptional reputation for reliability. 4. Market share is at 75 percent Weaknesses: 1. Location is rural. 2. Products are not up the current technology. 3. Revenues were beginning to show clear signs of stagnation. 4. Current workforces re nearing retirement.

Opportunities: 1. Diversification of new and existing products. 2. Has 50,000 square foot factory. 3. Youthful workforce is available 4. Other alternative business venture Is emerging. 5. Make use of the Internet as a marketing tool. Threats: 1. Products are going to be obsolete. 2. Paper Industry is being whippet. 3. Clients are going overseas for a joint venture. Less frequently. IV. Alternative Courses of Actions 1. Develop new parts and product that will cater the new machines use in manufacturing new shipping products. 2. Make a careful study to branch out the cuisines to other areas to increase its share in the market. . Find an alternatives source of materials like durable plastics for shipping products. 4. Hire younger workforce and develop their skills. V. Conclusion / Recommendation: The company should always look on the ever evolving market trend on manufacturing and distribution on its industry. The company should adapt quickly to keep its share in market or introduce machines that will keep industry grow and lower production cost through automation. All of the alternative courses of actions are recommended to keep the company move forward and achieve its goals.

We will write a custom essay sample on

Marketing and Shipping Products specifically for you

for only $13.90/page

Order Now