1. "Companies used to find it bad taste to gloat about their generosity but now realise that they can use their good work to promote their corporate image." Do you think it is a good idea for companies to use corporate social investment to promote their corporate image?
Yes, companies become aware of the impact of their activities on all of their stakeholders and express their commitment to contributing to sustainable economic growth, while also improving the quality of life of their employees and their families, of the community where they conduct their business and of society at large. The idea is to develop all three dimensions of a company, which generates long-term value and contributes significantly to obtaining long-lasting competitive advantages. It's ability to provide effective customer care. This corporate identity forms the basis for all the relationships it establishes through its financial and commercial activity, the execution of its social actions and the day-to-day expression of its corporate
2. What is meant by "corporate citizenship"?
Corporate citizenship is a term used to describe a company's role in, or responsibilities towards society. For this reason it is sometimes used interchangeably with corporate social responsibility, and in fact many companies including Microsoft, IBM and Novartis have used it in this way to describe their social initiatives. However, many also take it to mean that corporations should be regarded as citizens within a territory - i.e. that corporations have citizenship of some sort. This is usually based on the principle of corporate personhood, in that in certain legal jurisdictions, such as the United States, companies are afforded some of the same legal rights as individuals.
Therefore, if corporations are 'artificial persons' under the law (e.g. they own their own assets, they can sue and be sued etc), then they can also claim some of the entitlements, privileges and protections of citizenship such as rights to free speech and political participation. Although this debate remains very active, a more recent approach to corporate citizenship has also stressed the political role of corporations in protecting or inhibiting the citizenship rights of individuals (such as by taking over previously governmental roles and functions) or direct political activity such as lobbying and party financing.
3. Trialogue "has found that medium - sized companies are compliance focused" explain what this means?
In practice, many environmental or contextual factors may directly bear on compliance risk management decision-making. These factors include:
* variations in a revenue authority's financial resources that may substantially affect its capacity to deal with all of the major compliance risks identified;
* likely government positions on specific tax legislation changes (e.g. increased powers for revenue officials) that may represent a positive (or negative) opportunity to deal with a compliance risk; and
* Weaknesses or shortages in staff skills that may seriously impede a revenue authority's ability to deal with certain major compliance risks.
In a very practical sense, understanding the context in which the tax administration is to take place allows the authority to assess its sphere of influence - making clear what can or cannot be affected. Knowing what can be affected helps to define what represents a risk and what does not, what risks require a mitigation strategy versus those that might require monitoring or those that can simply be ignored.
Compliance risk management is therefore a continuous process demanding awareness and proactive action. It is based on reducing the likelihood and consequences of adverse impacts on agreed objectives and on increasing the opportunities for improvement through innovation. The challenge for the future is to infuse risk management into organisational culture and everyday business operations including planning, reporting and governance. The journey itself is an important aspect in the development of the organisational culture necessary to support a risk management approach to compliance management.
4. Analyse the article, extract and list all the problems and challenges corporate social investment impose on businesses
* Their aim is to literally 'alter attitudes' and this philosophy has made a difference to the lives of people on rural South Africa. They have improved thousand of people that are living in poverty.
* One drawback of CSI is that community based projects often remain dependant on their donors for survival even though they are provided with huge amounts of money. Altered attitudes (CSI) has to set this right___ this is all part of CSI challenges they have to face and solve.
* Large companies employ altered attitudes cc to help them utilise their CSI money in a manner that is visible and sustainable. The job of CSI consist of various challenges like this
* In 2004, Altered Attitudes cc was commissioned by a public company to develop 6 community based organisations so that they could become self-sustaining.
* The 6 community-based organisations were registered as non profit organisation. The non-profit organisations will be able to continue operating independently of massive corporate investment.